How Big Data and BYOD Can Help Sales Reps Sell

“A recent IDG study predicts enterprises will have spent, on average, about $8M on Big Data initiatives in 2014. That’s really not too surprising, as Big Data analysis promises better data-driven decision making. By using historical information and inputting any...

Big data: A powerful tool for businesses

“Big data” can seem like a lofty, unattainable concept. A variety of definitions cover the term, but essentially, it’s a wealth of data that’s analyzed to uncover trends, patterns and correlations.” READ MORE

Established in 2014, BDEX is the first ever Data Exchange Platform (DXP). Combining hundreds of data sources in real-time into one unique data infrastructure, BDEX offers the most powerful, most accurate identity graph available in the U.S. market. BDEX empowers B2C companies to use the power of data to understand consumer behaviors and intents, helping them reach the right people at the right time.

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