Retailers: Why Targeting New Audiences With Data Is Your Path to Growth

Retailers: Why Targeting New Audiences With Data Is Your Path to Growth

Leveraging the right quality data at the right time helps you effectively market to new retail customers As a retailer, you have a unique perspective on the way technology can change business, and fast. From online shopping to mobile user experiences, there’s so much...
How Can Data Improve Out-of-Home Marketing?

How Can Data Improve Out-of-Home Marketing?

Out-of-home ads can sometimes feel impersonal, sending messages that don’t stick or reach the right audiences. Obtaining the right data, however, can make your displays more profitable. Even with the rise of digital marketing, the Out of Home Advertising Association...
Why You Need Both Digital and Traditional Marketing

Why You Need Both Digital and Traditional Marketing

A multichannel strategy is the best way to reach the modern consumer, using data as a guide Is your marketing strategy taking advantage of the different methods available? Connecting with consumers over multiple channels gives them more opportunities to engage, while...

BDEX Recognized Among Data Marketplace Providers in Report by Independent Research Firm

Summary: BDEX, a rapidly growing provider of data marketplace and exchange technology, was recently included among data marketplace providers in a new industry report. Aimed at providing business insights professionals with the latest industry trends, the “New Tech:...
Data Marketing: Email Retargeting Can Help Auto Dealers Thrive

Data Marketing: Email Retargeting Can Help Auto Dealers Thrive

Learn how you can use email retargeting to improve your marketing strategy and gain a competitive edge Are you using your customer data to its fullest? With email retargeting, your business can leverage the information you already have to send more meaningful messages...

BDEX is the first-ever Data Exchange Platform (DXP). The BDEX DXP and DAAS platforms enable companies to acquire impartial, quality-scored third party data reaching the right people at the right time like never before.

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