Data Marketing: Email Retargeting Can Help Auto Dealers Thrive
Learn how you can use email retargeting to improve your marketing strategy and gain a competitive edge Are you using your customer data to its fullest? With email retargeting, your business can leverage the information you already have to send more meaningful messages...
Are You Getting the Most Out of Your Data?
Learn how to go beyond the conventional uses of data to up your targeting game and improve your overall marketing strategy Effective marketing is driven by user data. More and more marketers are raising their investments in data to improve their overall ROI. According...
What Is Quality Data and Why Is It So Important?
How important is data-quality management in marketing? If you care about effective campaigns, the answer is “very.” Incorrect marketing data is more than annoying or inconvenient. It can cost a company money. Some may question the need for strict data-quality...
Is Your Business Ready for Identity-Based Marketing?
Identity marketing promises more-effective and more-efficient efforts to engage your best customers. Is your company prepared to make the most of it? Most businesses nowadays have a grasp of the basics of who their best customers are. But how much do they really know...