Day: October 5, 2026

Abstract layered data foundation for AI supporting a glowing neural network

What It Takes to Make AI Work: Fern Halper on Data Foundations, Unstructured Data, and Governance

Fern Halper, Founder of AI Foundations Group and VP of Research at TDWI, explains why most AI failures start in the data path, and what a real data foundation, unstructured data strategy, and governance model look like.

October 5, 2026

Abstract first-party data strategy growth loop with secure data clean room

Why First-Party Data Is a Marketer’s Secret Weapon: Ana Mourão on Owning Your Data Strategy

Ana Mourão of Stanley Black & Decker breaks down first-, second-, and third-party data, why owning your data strategy matters for AI, and how clean rooms help marketers turn first-party data into a growth loop.

October 5, 2026

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Day: October 5, 2026

What It Takes to Make AI Work: Fern Halper on Data Foundations, Unstructured Data, and Governance

Why First-Party Data Is a Marketer’s Secret Weapon: Ana Mourão on Owning Your Data Strategy

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What It Takes to Make AI Work: Fern Halper on Data Foundations, Unstructured Data, and Governance

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