Finding The Elusive Big Wisdom In Big Data

Dive Deep into Data

“We want to believe getting value from big data is as simple as pouring in the data, running a program and getting insights, but in fact, it’s much more complicated than that.”

Analytics

01.9.15

BDEX Announces New Identity Graph Capabilities to Combat Rising Fraud Activity

Leading Consumer Data Exchange Platform Bolsters Data Validation Measures for Enhanced Ad Performance and Targeting Precision June 01, 2023 09:00 AM Eastern Daylight Time MIAMI–(BUSIN…

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Back-To-School Oriented Audiences Available in the BDEX Taxonomy

Back to school season is quickly approaching meaning that programmatic advertisers are already in the process of planning campaigns to engage with these audiences. Whether it be for K thru 1…

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Why is Machine Learning Important in Digital Marketing?

Programmatic advertisers perpetually strive to create personalized and engaging experiences for their target audience. But with seamlessly endless amounts of data available to advertisers, i…

Blog digital marketing Featured Featured Featured Blog Machine Learning Marketing Programmatic Advertising Uncategorized