Each year, the National Football League (NFL) dazzles audiences in the U.S and around the world with some of the most entertaining and engaging sports events of the year. Football is the mos…
Developer API Solutions: The key to actionable insights
Revolutionize your marketing strategy with BDEX’s real-time Identity and Custom Audiences APIs.
BDEX’s Developer Solutions
Transform Your Marketing Strategy with BDEX's Identity & Custom Audiences API
Reach real people, not bots, across all channels. Enrich your CRM with demographics for better segmentation and higher return on ad spend (ROAS).
Empower Your Marketing with Custom Audiences API and AI
Overview: Leverage the power of AI to build custom audiences from your 1st party data in minutes and integrate with your existing platform for seamless increased revenue opportunities.
Features: Integrate easily with any platform, embed free list analytics, create extended audiences with our built-in AI engine, improve and extend reach for your ad campaigns instantly.
Unlock the Power of Data with BDEX Identity API
Overview: Low-latency and up-to-date identity linkage data from mobile identifiers (MAIDs) to email hashes and vice versa from the most comprehensive ID graph in the US.
Features: Get match counts, manage multiple accounts in one, manage suppression lists, instantly download identity linkages. Compatible IDs: MAIDs(IDFA, AAID), hashed MAIDs, hashed emails (email_MD5), IP Address V4.
Power Your Marketing
Get to Know Your Customers
With BDEX's Custom Audiences API, enrich your CRM data with accurate identities and demographics to improve segmentation, and power effective marketing campaigns.
Target the Right Audience
BDEX's real-time updates and AI-powered reach extension ensure that you target the right audience and achieve better campaign results, ultimately leading to more efficient and effective marketing efforts.
Maximize Your Ad Spend
BDEX's Custom Audience API improves segmentation and targeting, resulting in a higher return on ad spend and more effective marketing. Reach the right audience and achieve better campaign results.
Benefits of BDEX's API
- Real-time identity linkage data for accurate targeting.
- Access to low-latency data for faster campaigns.
- Free “link counts” endpoint for cost planning.
- Real-time updates for up-to-date email and mobile IDs.
- Accurate demographics for better customer understanding.
- AI-powered reach extension for finding new audiences.
- Better segmentation for higher ROI.
- Efficient and effective marketing campaigns.
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Case Studies
Delivering increased reach through TiVo Xtend – powered by BDEX data
BDEX helped an education services client extend their campaign reach using TiVo Xtend’s custom audience feature, resulting in a 42% increase and 57% cost reduction.
How CBS Leveraged TiVo Xtend CTV Powered by BDEX to Promote Premiere
In 2021, CBS was the leading ad-supported television network in the United States, with an average viewership of 5.6 million viewers according to Statista. For the launch of a new CBS family dance competition series…


TiVo Expands 1st Party Monetization Opportunity By 11x
Looking for help monetizing their first-party data, TiVo turned to BDEX for help expanding its audience reach to nationwide scale in order to give its advertisers access to highly targeted nationwide audiences.
Ready to get started? Sign up for a free, no-obligation trial.
Blog
Business analytics and data marketing are rapidly evolving. Stay up-to-date on our latest data thought leadership.
Programmatic advertisers function in an internet environment today that is both massive in scale and highly volatile in terms of regulation and tech disruption.
When advertisers deploy ca…
The release of iOS 16 for iPhone users has sparked a concerning trend in the world of ad fraud. Several iOS updates over the past two years have significantly limited the tracking of mobile …
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Improve your ROAS with data. Talk to an expert about improving your data strategy today.