6 Ways to Find the Value Behind the Data
Big data has given marketers more information than ever before, but it can also lead to a greater separation from the human behind the data. Here are 6 ways to
Big data has given marketers more information than ever before, but it can also lead to a greater separation from the human behind the data. Here are 6 ways to
Marketers today must blend empathy with data to understand their target audience and earn customer loyalty Key takeaways Marketers have to create real connections with empathy to meet customer needs
Third-party cookies have provided important consumer data to marketers for years. Without them, what will targeting look like? Key takeaways The state of third-party cookies they’re crumbling Finding the right
Learn the differences and identify which ones your business needs in our latest article on BuiltIn.com Customer data platforms (CDP), data management platforms (DMP), and data exchange platforms (DXP) Do
BDEX and InfoSum Partner to Deliver First-Party Data Monetization in Cookie-Free, Privacy-First Future. FORT LAUDERDALE, FLA. (PRWEB) FEBRUARY 15, 2021 BDEX, the first and largest data exchange platform in the U.S,
Did you know that incomplete data is inaccurate data? Here’s what data completeness means and why it matters for marketing. Key takeaways What is data completeness? Why is incomplete data
High-quality data also takes a sound quality assurance process that builds confidence in data-driven decisions and marketing Key takeaways: Businesses that use consumer data for marketing decisions see an 8%
FORT LAUDERDALE, FLA. (PRWEB) FEBRUARY 08, 2021 BDEX, a leading consumer Data Exchange Platform (DXP), is pleased to announce its Co-Founder and CEO David Finkelstein was recently recognized in the South
All the money you put into your ad campaigns won’t get you far without good data. How is ROI impacted by bad data? Today’s digital marketers understand the importance of
AI will help marketers delve deep into emotions and needs to enhance the customer journey throughout 2022 and beyond Key takeaways: AI can help companies plan and predict developments in