BDEX is Not a Typical Marketing Data Company
We make a point to know our customers so they can know theirs better Although data analysis for marketing purposes is relatively new, there are now numerous companies that sell
November 7, 2018
Archives
Category: Web Design
The BDEX Data Difference
5 things that set BDEX apart Customer data drives so much of our commerce. The ability to collect and track information on buying habits, online search activity, and past purchases,
October 31, 2018
Find Your Ideal Customers with Our Taxonomy Explorer Tool
See how quickly you’ll be able to gain valuable insight These days, it’s impossible to talk about marketing without mentioning data. We now live in a world where almost everybody
October 24, 2018
The Importance of Cybersecurity for Your Company’s Data
Is your information including your marketing data safe from cyber-attacks? In this digital era where data containing private information is stored in the cloud or on in-house servers, cybercrime has
October 17, 2018
Better Sources Mean Better Marketing Data
Making sure you get the best data Finding a company to provide data services has never been easier. There are dozens of them, all just waiting to provide you with
September 26, 2018
If You Market (Well) They Will Come
The basics of successful marketing campaign management Developing a marketing campaign for your product or service is one of the most important aspects of business success. And without a detailed
August 29, 2018
Customer Targeting Made Easier for Media Companies
The importance of real-time behavioral data and cross-device matching According to statistics compiled by USC Annenberg, the average American now spends a full day 24 hours each week on the
August 8, 2018
How Mobile has Enabled Target Marketing
Now you can find your customers anywhere, anytime Attracting potential buyers to a service or product has always been one of the primary challenges of any business. For years, the
July 18, 2018
Getting the Channel Mix Right in Target Marketing
The marketer’s channel-mix challenge across the digital landscape Back in 2011, Google introduced us to a new marketing acronym. Zero Moment of Truth (ZMOT) is the moment where first impressions
June 20, 2018
Marketing: When is as Important as How
Powerful targeted marketing data identifies customers when they’re looking to buy The success of any marketing campaign hinges on reaching the ideal target audience with the right message. And whether
June 15, 2018
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