![The Basics of Identity-Based Marketing](https://www.bdex.com/wp-content/uploads/2020/05/How-to-Master-Identity-Based-Marketing-1200-x-628-px-300x157.png)
![The Basics of Identity-Based Marketing](https://www.bdex.com/wp-content/uploads/2020/05/How-to-Master-Identity-Based-Marketing-1200-x-628-px-300x157.png)
The Basics of Identity-Based Marketing
Successful identity-based marketing with identity resolution requires data accuracy, a growing challenge in our everything-digital world. Marketers have begun to recognize the substantial benefits of data-driven marketing, implementing techniques centered