Learn how you can use email retargeting to improve your marketing strategy and gain a competitive edge Are you using your customer data to its fullest? With email retargeting, your business can leverage the information you already have to send more meaningful messages...
Learn how to go beyond the conventional uses of data to up your targeting game and improve your overall marketing strategy Effective marketing is driven by user data. More and more marketers are raising their investments in data to improve their overall ROI. According...
Identity marketing promises more-effective and more-efficient efforts to engage your best customers. Is your company prepared to make the most of it? Most businesses nowadays have a grasp of the basics of who their best customers are. But how much do they really know...
The future is in people-based marketing, which targets individuals no matter the device they’re using The modern consumer doesn’t just connect with brands via their smartphone or desktop computer. GlobalWebIndex says a typical digital consumer owns 3.23 devices, and...
Mastering personalization is one of the most important aspects of your modern marketing strategy. Here’s why it’s so important For decades, the average consumer has been constantly surrounded by advertisements that don’t pertain to their specific desires, needs, or...
In automotive marketing, the same buyer data is used again and again throughout the industry. It takes an entirely new way of using the available information to gain an edge. BDEX can be that edge. The BDEX edge for automotive dealers and other businesses is its Data...
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